• POSTED UNDER Blog

    Why Video is Important for Your Fundraising Campaign?

    It’s that time of year to start fundraising again; you want to make a big impact to your audience by mediums other than emailing, blogging, social posts, and you know a video message would be a great way to tell your story, but you have no idea where to start.  You know the goal of your video is to help drive funding for your company, so you need to make it impactful. How do you make it impactful and capture your desired au...
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  • POSTED UNDER Blog

    Why We Love Corporate Videos (And You Should, Too!)

    When creating a corporate marketing strategy, you can’t just rely solely on blogging to get your messaging out – you have to go above and beyond when it comes to creating unique and engaging content. What does this mean for your company? This means that you have to get your message out in different content forms, and through different channels. Below are some essential reasons why you need to integrate corporate video p...
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  • POSTED UNDER Blog

    Storytelling Techniques with Video – We Can All Relate to a Story

    Storytelling is one of the oldest and most popular ways of passing down information from generation to generation. Not only does this include visual storytelling in the form of pictures, collages and storyboards, but now video is making a huge entrance into the world of storytelling. What’s great about visual storytelling is that it elicits an emotional response easier than pictures do. Storytelling is a more succinct way...
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  • POSTED UNDER Blog

    Did You Know That Pantone’s 2017 Color of the Year Is Inspired by Nature?

    Pantone’s 2017 color of the year is called Greenery, and this yellow-green hue (Pantone 15-0343) is inspired by nature and the “go-green” movement which has seen a huge rise in 2016. Many things in our daily lives have shifted to reflect nature through architecture, lifestyle, urban planning and global design preferences. For these reasons, Pantone and Airbnb have partnered together to create an experience in nature that...
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